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Articles & Posts
Insights, articles and case studies
Jed Ashforth
18 min read
Anti-Jank! | Avoiding Jank in VR, MR and AR
What to know about achieving 'Smooth Usability' for a superior user experience in Spatial AR, MR, and VR
Jed Ashforth
13 min read
Why Designing for XR is Illusionism on Hard Mode
XR design steps up the illusionist tradition of not just fooling the audience, but encouraging them to fool themselves.
Jed Ashforth
6 min read
XR Expectations | Users expect the expected
Part 1 | Learn why giving the immersive user exactly what they expect is the key to surprising them.
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